CRE Track Progress
5
6
7
🏢 Commercial Real Estate Track · Module 5 of 7

Breaking Into Commercial Real Estate

You now understand the profession, the asset classes, and both sides of the leasing transaction. This module shifts from what CRE professionals do to how you actually get your foot in the door — what roles to target, how to run the job search in the right order, what firms are looking for, and how to build a network and reputation that makes every future career move easier.

⏱ Estimated time: 45–55 min
📖 Lessons: 4
🎬 Videos: 2

The three best entry-level paths — for people without a real estate background

One of the most paralyzing questions for anyone trying to break into commercial real estate is where to even start. The industry has dozens of roles — and many of them require experience to get. But there are three specific entry-level paths that consistently offer a combination of accessibility, skill development, and long-term career optionality for people coming from outside the industry.

⚠️ The Experience Trap

Many CRE job postings say "entry level" but require two to three years of industry experience. This is real — and it can feel discouraging. The way around it is not to keep applying to the same roles. It is to target the specific roles that genuinely do not require prior experience, build the technical skills that make you competitive, and use your network to get in front of hiring managers before your resume hits the black hole of online applications.

📊

Path 1 — Investment Sales Analyst

Major brokerage firms: CBRE, JLL, Cushman & Wakefield, Eastdil

Investment sales analyst roles at major brokerage firms are one of the best entry points into CRE for people without prior industry experience. These firms look for candidates who have demonstrated an ability to work hard over a sustained period and a strong understanding of real estate finance and Excel — but they do not require multiple years of industry experience to get your foot in the door.

In this role you will learn how to underwrite deals, read commercial leases, conduct market research, and build a compelling investment thesis. You will also be introduced to a wide range of investment and development firms that are actively buying and selling commercial real estate — building relationships with companies that could be your future employers.

A very common career move after two to three years in this role is to go work for a client — typically in an acquisitions role with a more senior title. This is one of the most reliable pathways into real estate private equity.

Work Hours
Long — sell-side culture
Pay (yr 3–4)
$150K–$250K+ on top teams
Exit Options
Best in class
Competition
High but accessible
🏦

Path 2 — Debt & Equity Placement Analyst

Capital markets teams at major brokerage firms and advisory shops

Debt and equity placement analyst roles are very similar to investment sales analyst roles but with an emphasis on the capital side of transactions. You will learn how to find both debt and equity for investment and development firms — working on loan terms, lender underwriting, equity partnership structures, and how capital sources affect investment returns.

These roles expose you to a wider variety of asset classes than most other analyst positions since you work on deals across all property types. If you are not yet sure which asset class you want to specialize in, this is an excellent path to explore multiple sectors before committing.

For students who want to become real estate entrepreneurs — doing their own deals — this path builds deep relationships with capital providers that can fund your future projects.

Work Hours
Long — deadline driven
Asset Classes
All types — great exposure
Exit Options
Bank lending, in-house capital markets, own firm
Best For
Future entrepreneurs
🏢

Path 3 — Asset Management Analyst

Real estate investment firms, REITs, private equity funds

Asset management analyst roles at real estate investment firms are significantly less competitive to land than acquisitions analyst positions — which are among the most coveted titles in the industry. If you have limited real estate experience through internships or coursework, targeting these positions can make a lot of sense as a first step.

These roles give you an inside look at how properties actually perform after they are acquired — the real numbers, not the clean pro forma projections. This operational insight is enormously valuable for future underwriting, investing, and decision-making. You will see rent rolls, operating statements, capital expenditure decisions, and the actual day-to-day management of a real estate portfolio.

The main tradeoff is stability versus upside — asset management roles typically pay less than analyst roles on high-producing brokerage teams, but they offer more predictable hours, greater job security, and a deeper operational education.

Work Hours
Manageable
Job Security
High — stable through cycles
Best For
Operations-focused learners
Competition
Lower than acquisitions

Break Into CRE: The three best commercial real estate jobs for beginners

Break Into CRE walks through the three best entry-level commercial real estate jobs for people without a real estate background — investment sales analyst, debt and equity placement analyst, and asset management analyst — covering what each role involves, what skills you build, where you can take your career from each starting point, and which path is best based on your goals and work-life priorities. The April 2025 publication date makes this one of the most current career guidance videos available.

Break Into CRE · YouTube

The BEST Commercial Real Estate Jobs For Beginners

Three specific entry-level paths for people without a real estate background — what each role involves, what you build, where it leads, and the work-life tradeoffs of each. The clearest answer available to the question beginners most often ask: where do I even start? Directly reinforces Lesson 1 of this module.

Break Into CRE · YouTube April 2025 · 8 min

The job search in the right order — five steps that actually work

The single most common mistake people make when trying to break into commercial real estate is starting with the job application and working backwards from there. The resume black hole is real in CRE — if all you are doing is submitting applications online without any prior groundwork, your chances of landing an interview are very low regardless of how qualified you are. The order you do the steps matters as much as the steps themselves.

1
Start Here

Draft Your Resume First

Before doing anything else, put together a first draft of your resume that tells the story of your background in the context of commercial real estate. This does not need to be perfect — it is a working document. Highlight any Excel skills, financial modeling experience, investment analysis, or analytical work you have done regardless of industry. The goal is to get your story on paper and identify the gaps you need to fill. You will come back and polish this later.

2
Build Relationships First

Start Informational Interviews

Before you need a job — and this timing is critical — start reaching out for informational interviews with people working in commercial real estate. Begin with alumni from your university since these people are the most likely to respond to cold outreach. Use LinkedIn's advanced search to find alumni working in real estate in the city you are targeting. The goal is not to ask for a job. The goal is to learn, to make yourself a familiar face, and to build relationships that may become a backdoor into job opportunities later. Treat every conversation as a long-term investment.

3
Build Technical Skills

Learn Real Estate Financial Modeling

Once you have started informational interviews and know which direction you want to go, build your technical skills in real estate financial modeling. This step comes third — not first — because by now you have clarity on which skills to build based on your conversations with people in the industry. Most analyst roles at major firms will require an Excel modeling exam during the interview process. You need to be able to build a simple dynamic pro forma, calculate return metrics, and interpret cash flows. This is not optional — it is a gate you must pass.

4
Polish

Finalize Your Resume

Now that you have informational interview experience and new technical skills, go back to your resume and add them. Add any Excel courses, financial modeling certifications, or relevant training you have completed. Rewrite your experience bullets to emphasize skills directly applicable to the roles you are targeting. The goal is to make it immediately obvious that you can build a basic financial model and analyze a deal. This is the bar for most entry-level analyst applications.

5
Last Step — Not First

Apply for Open Positions

Only now — after your resume is polished, your network has connections in the industry, and you can pass an Excel modeling exam — do you start applying. With the right keywords on your resume, relationships that may be able to get your foot in the door, and the technical skills to make it through the interview process, you have a dramatically better chance of landing the jobs you are targeting than if you had started here at the beginning.

💬 Break Into CRE

"This may seem counter-intuitive but by leaving the actual application process as the last step in the job search you're making sure you're putting your best foot forward in those applications and also making sure you have seasoned relationships that may be able to help you during this final step."

Break Into CRE: A step-by-step guide to breaking into commercial real estate

Break Into CRE walks through a proven five-step job search process — in the right order — for breaking into commercial real estate. Covers why the order matters, why starting with applications is backwards, how to use informational interviews to build relationships before you need them, why building technical skills comes third not first, and how to finalize your resume before firing off applications. One of the clearest and most practical career entry guides available.

Break Into CRE · YouTube

A Step-By-Step Guide To Breaking Into Commercial Real Estate

Five steps in the right order — draft resume, build network via informational interviews, build technical skills, finalize resume, then apply. The key insight: most people do these in the wrong order and significantly hurt their chances. Directly reinforces Lesson 2 of this module.

Break Into CRE · YouTube June 2023 · 10 min · Evergreen content

Building your network from zero — the relationships that open doors

Commercial real estate is a relationship business at every level — from landing your first job to closing your biggest deal decades from now. The network you build in your first two to three years creates advantages that compound for the rest of your career. Start early, invest consistently, and treat every connection as a long-term relationship rather than a transactional interaction.

Networking ChannelHow to Use ItBest For
University Alumni Search LinkedIn for alumni working in CRE in your target city. Cold outreach to alumni has significantly higher response rates than cold outreach to strangers. Ask for a 20-minute phone call to learn about their career path. First connections — most likely to respond and help
ULI & NAIOP Events Urban Land Institute and NAIOP Commercial Real Estate Development Association run local chapters in most major markets. Join their Young Leaders groups — typically for professionals under 30 or 35. These events create genuine relationships, not just business card exchanges. Building a community of peers and mentors simultaneously
LinkedIn Use it to research people before informational interviews, stay visible to your network with thoughtful posts, and find connections at target firms. The advanced search is powerful for finding alumni and people in specific roles at specific companies. Research, visibility, staying top of mind
Informational Interviews 30-minute conversations with people working in roles you want. Ask about their career path, what they wish they knew when starting, and what skills they look for in candidates. Do not ask for a job. The goal is to learn and to become a familiar name. Converting cold contacts into warm advocates
Peer Groups If you do not have a local ULI or NAIOP chapter, start your own small group of peers working toward similar goals. Meet monthly to discuss what each person is working on, challenges they are running into, and goals for the next few months. Accountability, referrals, long-term business partners
💡 Get to Your City Quickly

Commercial real estate relationships are built locally — not nationally. If you are living in one city and targeting a career in another, every month you delay your move is a month of network-building time you cannot recover. The relationships you build in the first two to three years of your career in a specific market will compound for decades. If you move markets later in your career you essentially reset your local network. Choose your target city as early as possible and get there.

What firms are actually looking for in entry-level candidates

Understanding what hiring managers at major CRE firms genuinely evaluate helps you prepare the right things rather than the conventional wisdom about what looks good on paper.

What They SayWhat They Actually Mean
"Strong Excel skills" Can you build a dynamic pro forma from scratch in Excel for Windows without a template? Can you pass a timed modeling exam under pressure? This is tested — not assumed from your resume.
"Strong work ethic" Are you willing to work long hours, respond quickly, and deliver high-quality work under tight deadlines without complaining? The sell-side brokerage culture is demanding — they want evidence you can handle it.
"Team player" Will you support senior producers without ego, do the unglamorous work, and make everyone around you more productive? Early career in brokerage involves a lot of supporting others before you lead.
"Knowledge of real estate finance" Do you understand cap rates, NOI, cash-on-cash return, IRR, debt service coverage ratio, and how they interact? Can you explain how a change in cap rate affects property value? These are tested in interviews.
"ARGUS experience a plus" ARGUS Enterprise is the institutional software standard for underwriting complex office, retail, and industrial leases. It is not required for most entry-level roles — but knowing what it is, who uses it, and that you are actively learning it will set you apart. Explore free training at Altus Group's ARGUS University if you are targeting roles at major leasing or investment firms.
"Passion for real estate" Have you done anything — on your own time, with your own resources — to demonstrate genuine interest in real estate before applying? Reading books, taking courses, analyzing deals, attending events. Interest without action is not convincing.

What to optimize for — money, prestige, lifestyle, or impact

Before making major decisions about which path to pursue, get clear on what you are actually trying to optimize for in your professional life. Many people enter the industry without answering this question honestly — and then find themselves on a career path that is in direct conflict with what they actually want. Each goal requires a different strategy and leads to a very different daily life.

💰

Money

→ Institutional brokerage or real estate entrepreneurship

Brokerage commissions on eight and nine-figure assets can be enormous. Top producing brokers in major gateway markets earn seven figures. Real estate entrepreneurship through promoted interest on profitable deals can also be very high. Both paths require multiple years of difficult, uncertain work before the income becomes significant. If money is the goal — this is the path. Accept the bumpy ride.

🏆

Prestige

→ Large private equity firms or REITs in major gateway markets

Big institutional names — Blackstone, Brookfield, Starwood, AvalonBay — carry significant career credential value. Jobs in acquisitions and asset management at these firms are salaried with capped upside but extraordinary employability and exit options. The tradeoff: you are likely not maximizing pay, but you are maximizing the brand value of your resume.

⚖️

Lifestyle

→ Lending, portfolio management, research, or valuation roles

Roles at large banks or insurance companies in real estate lending, portfolio management roles at investment firms, and research or valuation positions at advisory firms offer relatively set hours without heavy travel. The larger and more established the company — and the less it relies on transaction income — the more lifestyle-friendly the culture tends to be.

🌱

Impact

→ Affordable housing, urban redevelopment, ESG roles

For those who want to make a tangible community impact, roles in affordable housing development, urban redevelopment, and ESG-focused investment firms exist and are meaningful. These are highly specialized roles that require seeking out specific organizations. The sooner you identify this goal and start moving toward relevant experience, the faster you progress.

💡 Prepare for the Hard Years

Regardless of which path you choose, expect the first five to seven years to be genuinely difficult. In brokerage that looks like 80-hour weeks building BOVs and OMs while cold calling to build a client base. In acquisitions it looks like grinding through rent rolls and T-12s in Excel to learn to spot value. In every path there is a period of doing a lot of work that is not glamorous before the career starts producing what you came for. If you know that going in and you have an end goal in mind, you will get through that period. People who do not expect it often do not.

The fork in the road — plan to take a risk

Around the five to seven year mark in almost every CRE career, you will face a decision that requires betting on yourself — either striking out on your own, or taking on a new role with significantly more responsibility than you are comfortable with. Both require a real leap of faith. The professionals who build the most successful careers are almost always the ones who took that leap rather than staying in the safe lane indefinitely. Plan for it. Expect it. And when it comes, you want to already know which direction you are heading.

Extra resources for students who want to go further

These resources are not required to move to CRE-6. They are here for students who want more perspective on building a long-term CRE career before moving into the technical underwriting module.

📌 CRE-5 Key Takeaways

🧠 Knowledge Check

5 questions — click your answer, then check all at once.

1. A person with three years of consulting experience and strong Excel skills wants to break into commercial real estate. They have submitted 40 online applications in the past month and received no responses. What is most likely the problem?

A
Their Excel skills are not strong enough — they need more technical training before applying
B
They are applying to the wrong firms — they should focus on smaller local boutique shops instead of major firms
C
They started with applications — the last step — before building the network, relationships, and polished resume that make applications competitive in a field with no centralized hiring database
D
Consulting experience is not relevant to commercial real estate and they need to start over

2. What is the primary advantage of an investment sales analyst role at a major brokerage firm over an asset management analyst role for someone trying to maximize their long-term career options?

A
Investment sales analyst roles pay more from day one — higher starting salaries than asset management
B
Investment sales analyst roles build deep transaction skills and direct relationships with major investment firms — creating a clear pathway to acquisitions roles and real estate private equity after two to three years
C
Investment sales analyst roles have better work-life balance and more predictable hours
D
Investment sales analyst roles are easier to land since they have lower competition than asset management roles

3. According to the step-by-step job search process, why should informational interviews come BEFORE building technical financial modeling skills?

A
Informational interviews can replace the need for financial modeling skills entirely
B
Informational interviews give you clarity on exactly which skills to build — so you build the right things efficiently rather than guessing and learning skills that may not be relevant to your target role
C
Firms will not grant informational interviews to candidates who already have financial modeling skills
D
Financial modeling skills are not actually required for most entry-level commercial real estate roles

4. A recent graduate is not sure which asset class they want to specialize in and is primarily motivated by wanting to eventually do their own deals. Which of the three entry-level paths best fits these goals?

A
Asset management analyst — the most stable path with the best work-life balance for someone still figuring out their direction
C
Investment sales analyst — the best exit opportunities of any entry-level path
B
Debt and equity placement analyst — exposes you to all asset classes on a daily basis while building relationships with capital providers who could fund your own future deals
D
All three paths are equivalent — the choice does not matter at the entry level

5. Someone wants to maximize their income potential over a 20-year commercial real estate career and is willing to accept an uncertain and difficult first five years to get there. Which path does Break Into CRE recommend?

A
Acquisitions roles at large private equity firms — the highest salary and best brand name recognition
C
Asset management roles — the most job security and reliable income over a long career
B
Institutional brokerage or real estate entrepreneurship — both paths have uncapped income potential with top producers earning seven figures, and both require accepting difficult early years with uncertain income
D
Lending roles at large banks — the most stable income with the highest long-term earnings potential

⏭️ What's Next — CRE-6: Commercial Underwriting in Depth

You know where you are going and how to get there. The next module goes deep on the analytical skill that separates good CRE professionals from great ones — commercial underwriting. How to build a pro forma, how to stress-test assumptions, what the most common underwriting mistakes look like, and how to develop the judgment that protects you from the deals that look good on paper but are not.

CRE-6: Commercial Underwriting in Depth →
← CRE-4: Landlord Representation

Commercial Real Estate Track

Module 5 of 7
CRE-6: Underwriting in Depth →